D2C brands
Keep the feed full while the team ships product.
D2C brands need a steady rhythm of product posts, offers, stories and reels — but the founder is also running ops, supply and support. VI Engine turns a campaign brief into a month of on-brand posts, images and short video ads, then publishes what you approve.
The problem
What usually goes wrong
- The feed goes quiet during a busy launch or sale week.
- Product photos exist, but turning them into posts is slow.
- Offers are announced late because creative is the bottleneck.
- Nobody has time to learn a complex social tool.
The fix
How it runs in VI Engine
- Brief the campaign. Launch, restock, festive sale or always-on — describe the goal and the offer.
- Generate on-brand work. Drafts, AI images and short video ads are produced from brand context, not generic templates.
The rest of the workflow below covers approval, publishing and the learning loop.
Workflow
From brief to published, in one workspace
Brief the campaign
Launch, restock, festive sale or always-on — describe the goal and the offer.
Generate on-brand work
Drafts, AI images and short video ads are produced from brand context, not generic templates.
Approve and schedule
Check the work, approve it, and publish now or queue it ahead on Facebook and Instagram.
Read what worked
Use the analytics in the same workspace to plan the next drop instead of guessing.
Questions
D2C brands, answered
Does VI Engine need product photos?
No — images can be generated, and existing product photography can be uploaded to the media gallery for use in posts.
Can it run sale-week content fast?
Yes — a campaign can expand into multiple posts, and Ad Studio can render short video ads from the same brand context.
More use cases
Other teams running on VI Engine
See it on your own brand.
Start on Free, add your brand context, and let the agent produce the first campaign. Nothing publishes without your approval.
Start free